Tuesday, 5 March 2019

Burger King vs New York Fries - Youtube

Burger King
Burger king has a big fan base on YouTube as well. It has a 96k subscribers on YouTube. The content that burger king posts on YouTube is as follows: -
·       Accountments of new products
·       Interviews conducted by a person in favour of company
·       Episodes
·       Cooking of burgers and wraps
·       and a lot more
They usually post once a week on YouTube. They are always consistent with the post and the for updates. They also post videos on the people view about the things sold by Burger king. Here is one example:

Burger King uses category is entertainment on YouTube. The view of their videos reaches maximum to 5 million. It doesn’t provide a link other videos on the YouTube. They also don’t provide a long description on YouTube.
Company posts a lot of videos on the YouTube but this video is most successful according to me because in this video they are announcing their product back that was favourite product of people. It also has 5 million views on YouTube. So, this video is successful.
        




New York Fries

New York Fries is a franchise of the fast-food and owns a good reputation. New York Fries don’t have a verified account on YouTube and also it has only 60 subscribers hitting on YouTube. It has only 4 videos on YouTube. So, the content is not rich in videos. They just post about things that are sold in the restaurants.
They usually post once in a month. They are not consistent on posting on YouTube. Here is one example:
 

The likes on their videos reaches maximum to 10 only. They are not consistent in posting videos on YouTube. The category Comedy that is used by the company on YouTube. They provide a little description along the video. 
According to me there is none of the successful video yet, but from all 4 videos I thing this video is successful because it shows the perfect combination of fries and branding. It also has 31 likes and 1 like on the video. So, I thing among the 4 videos this video is successful.
https://www.youtube.com/watch?v=x7nujIJiG_E

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